TAG Heuer launches the Grand Carrera Singapore Night Race Limited Edition

by - 7/19/2009 10:22:00 p.m.

Singapore, September: To commemorate the first night race in the world, TAG Heuer launched a limited edition of its premium Grand Carrera series at 150 pieces only.

In line with the unique night race format, this special Grand Carrera has been developed especially for Singapore, available only in a limited edition of an all-black bezel, dial and indexes to signify the night race.

“We are very excited to have created this limited edition for Singapore,” says Mr Jean-Christophe Babin, President and CEO of TAG Heuer. “It commemorates an important milestone in racing history with the very first night race in Singapore.”

As part of a meaningful collectible, each exclusive timepiece is presented together with a limited edition book titled “Snakes and Devils”, compiled and authored by motoring enthusiast, Eli Solomon. The book pays tribute to the history of the Singapore Grand Prix.

Mr Babin continued,”Singapore is one of the key important markets for TAG Heuer where the sale per capita is one of the highest in the world. With our rich brand history with motor racing and F1, I am very happy and excited that Singapore hosted one of the most spectacular and exciting Formula 1 races. With the inaugural F1 race in Singapore, many Singaporeans got the opportunity to see first hand the superior skills, professionalism and talent of our brand ambassadors, Kimi Räikkönen, defending Formula 1 World Champion and Scuderia Ferrari driver and Lewis Hamilton, 2007 World Vice-Champion and Vodafone McLaren Mercedes star taking on the streets of Singapore at night.”

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